Amos Professional
The Foundation of Amorepacific
In the 1930s, Dokjeong Yun hand-pressed camellia nuts to create oil cosmetics. In 1945, Sungwhan Suh, inspired by his mother’s craft, founded Amorepacific. He pioneered cosmetics labs in Korea and cultivated green tea fields. Amorepacific owns Amos Professional, a hair care brand. Amos chose Jiyoun Kim Studio to reinvent its brand.
Meet the Studio
Jiyoun Kim Studio has supported clients like Samsung, Miniso, and LG. Kim’s design process involves understanding users and their needs. The studio aims to ask the right questions to find the correct answers. The team pursues positive user impressions and works hard to maintain them. They are skilled in managing resources and teams.
